Over the last 2 days, I have conducted 2 pieces of market research. One is for the name development of my music magazine. I will be uploading this to my planning page soon. The other is for the typeface for my magazine, which I did once I knew which name I was going to use. For both bits of research, I asked members of my target audience (male and female 16-21 year olds) to tally next to their preferred item.
This was very useful to me because it helped me to finalise my ideas and get opinions from my target audience.
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